About Sonari

Our Mission

We built Sonari because search visibility is no longer a single number. It used to be: earn the ranking, get the traffic. That equation still works — and still matters — but a second channel has opened alongside it. AI answer engines now synthesize information and surface sources directly in conversation. If your site is cited there, you get traffic and trust. If it isn't, you're invisible to a growing share of your audience.

Sonari's mission is straightforward: give every founder, marketer, and SEO team a single platform that tracks and improves visibility across both the classic web and the emerging AI layer. Search is splitting. Sonari is the radar that helps you win both.

The Problem We Solve

Most SEO tools were built for a world where Google was the only game in town. They track keyword rankings, crawl your site for technical errors, and report backlink counts — all valuable, but increasingly incomplete.

At the same time, a new generation of tools has appeared that claim to measure 'AI visibility,' but they often lack the grounded SEO data to tell you why you're not being cited or what to do about it.

The result is fragmented: teams juggle one tool for Google, another for AI engines, and still struggle to get a unified picture or a clear action plan. Visibility is splitting across Google Search, Google AI Overviews, ChatGPT, Gemini, and Perplexity. Most tools only watch one lane. Sonari watches all of them.

What Sonari Does

Sonari brings twelve integrated systems into a single platform, designed to work together rather than in isolation.

On the classic SEO side: run a full site audit to surface technical issues holding your rankings back; research keywords with live search volume and competition data; track where you actually rank for your target terms in real time; and scan your backlink profile to understand your domain authority and link gaps.

On the AI visibility side: check whether your content is being cited by AI answer engines; identify the structural and content gaps that prevent AI systems from selecting your site as a source; and run GEO (Generative Engine Optimization) analyses that show you specifically how to improve your chances of being referenced in AI-generated answers.

Tying it all together is Sonari AI — a conversational advisor powered by your own saved research. Instead of staring at a dashboard full of numbers, you can ask Sonari AI a direct question and get a data-grounded recommendation anchored to your actual analyses, not generic advice.

Every analysis you run is automatically saved to your account history, so your insights build on each other over time rather than disappearing after a single session.

What We Believe

Real data over vanity metrics. A high authority score or a large keyword list means nothing if it does not translate to traffic and citations. We surface the numbers that connect to outcomes and skip the ones that only look impressive in a report.

Actionable clarity over vague advice. Every insight in Sonari is paired with a specific direction: what to fix, what to create, what to optimize, and why. We do not hand you a list of problems and leave you to figure out the rest.

Honesty about what SEO can and cannot do. No tool — including Sonari — can guarantee a specific ranking, a traffic number, or that an AI engine will cite you. Search and AI algorithms are controlled by third parties and change constantly. What Sonari can do is give you the most accurate, current picture available and the clearest path to improving it. We will never overstate that.

Privacy by default. We collect what we need to run the service and nothing more. We do not sell your data. We do not run advertising trackers on our platform. Your analyses belong to you.

Who Sonari Is For

Sonari is built for anyone whose business depends on being found online — and who understands that 'being found' now means more than ranking on page one.

Founders and solo operators who need to compete against larger teams with fewer resources, and cannot afford to split their attention across five different tools.

Marketers and content teams who need to know not just whether a page ranks, but whether it is being surfaced in AI-generated answers — and exactly what to change to improve both.

SEO professionals and agencies who need a unified reporting layer to show clients where they stand across the full modern search landscape, not just the Google slice of it.

Start Your Free Scan

The fastest way to understand Sonari is to run it on your own site. Create a free account, enter your domain, and within minutes you will have a clear picture of your technical health, your keyword opportunities, and where you stand in the AI visibility landscape.

No credit card required to get started. No setup calls, no onboarding decks — just your data, clearly presented, with a concrete path forward. Search is changing. Your radar should change with it.

• Full site audit — technical issues, on-page gaps, and priorities
• Live keyword and rank tracking across your target terms
• Backlink profile scan and authority assessment
• AI visibility check — are you being cited by ChatGPT, Gemini, Perplexity, and Google AI Overviews?
• GEO optimization analysis — what to change to earn AI citations
• Sonari AI advisor — conversational recommendations grounded in your own research history